Creativing Great Customer Experiences
Program Purpose
This 1-day customer experience training course will revolutionize the way you think about customer service. You will move from seeking to provide good service to understanding the importance of creating a great experience and will learn techniques and strategies that will enable you to make profound changes in your workplace.
Teaching and Learning Strategies
Structured training presentations by a facilitator, including activities, exercises and assessment. Customer experience design skills development by course participants.
Program Content
- Differentiate between customer service and a customer experience
- Identify the key elements of an outstanding customer experience
- Identify what experiences you and your organization currently provide, and assess your strengths and weaknesses
- Assume responsibility for the provision of outstanding customer experiences
- Develop strategies for achieving consistency in the provision of your customer service
Learning Outcomes
- Increase the effectiveness of your business communications through an understanding of the importance of planning and tailoring content to suit the intended audience.
- Delivery of the program uses a combination of theory, small group discussion and activities, followed by individual written work.
Who Should Attend
- Management that is responsible for employees interacting with staff
- Customer relationship managers
- Staff from the marketing department or engaging in process design